B2B distribution · Sales enablement
150K-SKU catalog search & quote drafting
Key results
- Catalog lookup time12 min3 minmedian inquiry
- Quotes finished in chat~65%standard SKUs
When your catalog spans six figures of SKUs, every rep question — color, MOQ, substitute, availability — becomes a search exercise. This assistant lets reps ask in plain language and get quote-ready answers without leaving chat.
The problem
Sales teams searched internal tools and spreadsheets for every client call. Complex bundles and private-label variants weren't always indexed the same way, so senior reps became the human API.
A legacy chatbot broke on real questions: partial SKUs, alternate colors, regional availability. Reps stopped trusting it and went back to manual lookup, slowing quotes and increasing errors on the floor.
What Qurio does
We integrated live catalog and brand assets behind a natural-language interface. Reps ask "what's the substitute for SKU X in navy, qty 500?" and get structured answers with citations to catalog rows.
Quote drafts pull validated pricing and line items into a standard template. Escalations route to a human when confidence is low or the client needs a custom bundle.
The outcome
Inquiry time drops from long catalog hunts to minutes in chat. New reps ramp faster because the system encodes product rules that used to live with veterans.
Quote quality improves — fewer wrong-color shipments and rework tickets. Product and sales leadership see which questions repeat, informing catalog cleanup and training.
Integrations
Want a workflow like this?
Download Qurio and run your first workflow across email, files, and tasks.